- Giving ‘quality’ final results => providing outcomes that may match the user’s intent more closely. To the downside, In case the informational good thing about the rich snippet satisfies the user's search question, it might do away with the need to click on by means of for further engagement. https://www.presta-addons-modules.com/en/front-office/prestashop-seo-webmaster-site-verification-for-search-engines.html